Sofía Marín — LatAm & Hispanic Market Lead

Creator filming a bilingual live shopping stream

Best TikTok Shop Agency for Hispanic and LatAm Brands (2026)

If your growth depends on U.S. Hispanic shoppers or cross-border LatAm markets, a general-market TikTok Shop agency isn't enough. Here's how to choose the best TikTok Shop agency for Hispanic and LatAm brands in 2026.

Jun 16, 2026

Strategy planning desk with colorful sticky notes, markers and printed notes for brainstorming

LatAm

Best Practices for Live Shopping on TikTok in Brazil (2026)

What turns a Brazilian TikTok live stream into sales? These are the best practices for live shopping on TikTok in Brazil — covering host selection, show structure, urgency offers, stream length and cadence, and the operations behind every stream that converts.

Jun 12, 2026

Marketing agency team working together on laptops in a modern open office space

LatAm

Top Agencies for Live Shopping on TikTok in Brazil (2026)

Looking for the top agencies for live shopping TikTok Brazil? Here is how to evaluate them, the categories of partner in the market, and the criteria that separate a real Brazil live commerce partner from a reseller.

May 27, 2026

Team planning a cross-border market entry on a whiteboard

LatAm

How to Sell Products in Mexico From the United States (2026 Guide)

Selling into Mexico from the U.S. is a real opportunity — and a real operational project. This guide breaks down how to sell products in Mexico from the United States: the channels, the logistics, payments, compliance, and the live commerce shortcut.

May 13, 2026

Creator going live on a phone mounted on a tripod

LatAm

Live Selling in Mexico: What Brands Need to Know in 2026

Live selling is reshaping how products move in Mexico. This is a practical overview of the market, the platforms, the buyer behavior, and the operational realities brands face when they start live selling in Mexico.

May 7, 2026

Two business professionals shaking hands across a desk to seal a partnership

LatAm

TikTok Live Shopping in Brazil: Choosing the Right Agency Partner

For a foreign brand, an agency partner is often the only way into TikTok live shopping in Brazil at all. Here's what TikTok live shopping Brazil agency partners actually do, the types you'll meet, and the questions to ask before you sign.

May 5, 2026

Two professionals shaking hands after choosing a partner

LatAm

TikTok Live Shopping in Mexico: Choosing the Right Agency Partner

An agency partner can be the difference between a Mexico launch that scales and one that stalls. Here's what TikTok live shopping Mexico agency partners actually do, what to look for, and the questions to ask before you sign.

Apr 29, 2026

Live shopping host presenting products during a broadcast

LatAm

TikTok Live Shopping in Mexico: The 2026 Brand Guide

Mexico is one of the fastest-growing live commerce markets in Latin America, and TikTok is at the center of it. Here's what brands need to know about TikTok live shopping in Mexico in 2026 — the audience, the formats, and how to actually launch.

Apr 19, 2026

Large fulfillment warehouse with shelves and stacks of packed shipping boxes ready for delivery

LatAm

How to Sell Products in Brazil From the United States (2026 Guide)

Brazil is a large, fast-moving market — and a real operational project for a US brand. This step-by-step guide covers how to sell products in Brazil from the United States: market-entry models, the Remessa Conforme program, the tax reality, logistics, payments, and the live commerce shortcut.

Apr 18, 2026

Marketing agency team collaborating in a modern office

LatAm

Top Agencies for Live Shopping on TikTok in Mexico (2026)

Looking for the top agencies for live shopping on TikTok in Mexico? Here's how to evaluate them, the categories of partners in the market, and the criteria that separate a real Mexico live commerce partner from a general-market agency.

Apr 12, 2026

Checklist and planning notes for a live shopping session

LatAm

Best Practices for Live Shopping on TikTok en México (2026)

What separates a TikTok live stream that sells in Mexico from one that stalls? These are the best practices for live shopping on TikTok en México — covering hosts, content, offers, timing, and the operations behind every great stream.

Apr 3, 2026

Creator filming a product on a phone mounted on a tripod

LatAm

TikTok Creators in Mexico: How to Find and Work With Them (2026)

Creators are the engine of live commerce in Mexico. This guide covers how to find the right TikTok creators in Mexico, what to look for, how to vet them for live selling, and how to structure a roster that actually converts.

Mar 28, 2026

Content creator filming herself on a smartphone mounted inside a glowing ring light

LatAm

Top 10 TikTok Creators in Brazil for Live Shopping (2026)

Creators are the engine of live commerce. Here are the top 10 TikTok creators in Brazil for live shopping in 2026 — their niches, approximate follower tiers, and how well each one fits a selling stream.

Mar 24, 2026

Person filming a live video on a phone gimbal outside a retail storefront

LatAm

Live Selling in Brazil: What Brands Need to Know in 2026

Live selling is reshaping how products move in Brazil. This is a practical overview of the market, the platforms, buyer behavior, payments, and the operational realities brands face when they start live selling in Brazil.

Feb 27, 2026

Smartphone on a tripod live streaming a presenter speaking to people on stage

LatAm

TikTok Live Shopping in Brazil: The 2026 Brand Guide

Brazil is one of Latin America's most important live commerce markets, and TikTok is at the center of it. Here's what brands need to know about TikTok live shopping in Brazil in 2026 — the market, the audience, the formats, and how to actually launch.

Feb 7, 2026

Diverse team collaborating around a table on a campaign

LatAm

Top 5 Hispanic Social Shopping Agencies in the US (2026)

U.S. Hispanic consumers command an estimated $2+ trillion in spending power, skew young (median age around 30), and over-index on TikTok and Instagram — exactly where social and live commerce are growing fastest. Yet most brands still reach them with translated general-market campaigns. The agencies that win this audience pair social commerce expertise with genuine cultural fluency.

Jan 7, 2026

LatAm

Reaching US Hispanic Shoppers Through Live Commerce: A 2026 Playbook

Most brands building a TikTok Shop strategy default to a general-market, English-language approach — and in doing so, overlook one of the most valuable and underserved audiences in U.S. retail. U.S. Hispanic consumers command an estimated **$2+ trillion in spending power**, skew young, and over-index on exactly the platforms where live commerce is exploding.

Dec 30, 2025