WABU is a top live shopping agency operating social commerce infrastructure for agencies and brands on TikTok Live, Whatnot, Instagram, eBay and owned storefronts.
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Platforms connected, catalog loaded, attribution tracking live — TikTok Shop, Whatnot, Instagram and eBay Live. We run the day-to-day so your team doesn’t have to.
Creator sourcing, sampling and affiliate management, with hosts pulled from our certified bench — matched by tier, category and dialect, not a booking list.
Shoppable video and UGC produced in our studios, then cut and amplified as paid. Weekly output, measured at the segment level.
Live shopping on TikTok on a weekly cadence — run-of-show, hosts, studio and moderation — across the US general market and US Hispanic audiences. We can also set up your live shopping on Whatnot, Instagram and eBay.
WABU turned our TikTok presence from a side experiment into our top revenue channel. They handled everything — we just reviewed approvals.
The attribution dashboard is a game changer. We know exactly which creators drive ROI and make decisions in real time instead of waiting for reports.
WABU matched us with creators who understood our product and the culture. Our TikTok Shop now drives 40% of total sales.
WABU’s Miami team handled creator sourcing, compliance, and live events — we were selling in three countries within a quarter.
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WABU operates two specialized verticals from our Miami headquarters — giving our clients access to every live commerce audience in the Americas through a single partner.
Full-service TikTok Shop operations for English-language audiences across the US. Creator sourcing, livestream production, shoppable content and affiliate management — all managed from onboarding to payout.
Bilingual and Spanish-first live commerce for the US Hispanic market and cross-border expansion into Mexico, Colombia and Brazil. Culturally relevant content powered by local creators.
A live commerce agency manages your brand's entire livestream selling operation — from sourcing and managing creators to running live shopping events on TikTok Shop, tracking real-time sales attribution, and handling creator payouts. WABU handles all of this end-to-end.
Creators go live on TikTok with your products pinned to the stream. Viewers can purchase directly without leaving the app. WABU manages the full process: creator matching, product sampling, live event production, and performance tracking.
TikTok Shop, Whatnot, Instagram Live, eBay Live and your own website. You go live once and WABU broadcasts to every channel you pick, selling from one inventory count with the chat merged into a single stream.
Most brands go live within 10 days of onboarding. We connect your TikTok Shop, configure tracking, match you with creators, and coordinate product samples — all before your first livestream event.
We connect your TikTok Shop, install tracking, and configure your entire livestream commerce infrastructure in under two weeks.
Hundreds of creator affiliates apply to represent your brand. You approve the ones you want through a simple portal, and WABU handles the rest.
We activate your creator roster for weekly live sessions and shoppable videos, with moderators and creative support included.
Real-time attribution shows exactly which sessions drive revenue. We double down on what works every single month.
Live shopping converts at up to 10x the rate of traditional e-commerce. Although results do vary, WABU clients typically see a 340% average GMV lift versus organic, with top brands generating over $1M in GMV within 90 days.
Yes. WABU specializes in Hispanic live commerce with bilingual and Spanish-first creators. Our network includes creators fluent in both English and Spanish who understand cultural nuances — from product positioning to community engagement — ensuring your livestreams resonate authentically with U.S. Hispanic audiences.
Absolutely. Our Miami-based team manages cross-border live commerce operations for brands entering Mexico, Brazil, and other LatAm markets. We handle local creator sourcing, TikTok Shop setup in each market, compliance, and live event production — so you can expand without building a local team.
Tell us your category and where you sell today. We'll come back with a format, a host shortlist and a first-quarter forecast.
30 minutes · No commitment